Small Business Website design in Melbourne

Having a business website today is like having digital credibility.While your small business website may not necessarily be updated and have been made back in 2000 you are still online.Thats a good start.With changing times small businesses seem to adapt to new marketing ideas.If you are a small business based in Melbourne or Carlton or any area in Victoria you may want to consider some very interesting data.

In my previous entry about search engine optimization I embedded a video on some interesting web facts of 2009 by jess3.

• From 45 million internet users in 1995 it has jumped to over 1.73 billion users in 2009 : increment – 5000%
• 210 million users in Australia alone.
• 90 trillion emails sent in 2009
• 247 billion emails per day.
• 27.3 million tweets per day.
• 400 million people on Facebook.
• 1 billion videos served on youtube every day.
• An average internet user watches 182 videos in a month.

While these stats reflect the world averages Australia seems to take a large pie on the bigger picture.On the number of users alone Australia seems to take about 13% of the total users.Getting back on the topic it is also interesting to see how search has evolved and one such pattern can say a lot about how things have changed from “just searching” to being “local”

Google seems to have implemented Google local where business can list their services.Search terms now come up with maps on the left to serve businesses that are closest for a particular search term. For example

With Google getting the bigger market share in search ; getting listed in Google and locally is very important to get the maximum local exposure.While most businesses still want to stick to the word of mouth as the way business comes in, some of our clients have gone virtual and turned the tables on their competition.

As a small business owner you think OK I am convinced ! But have you heard the prices out there in the market for a simple website.The added $70/hour for support or a $50 webhosting fee every month is not worth the pain.

Think again !

ROI

Lets take an example of a simple copy center business

————————————-Upfront cost———————————–

Your domain name registration : $35/ 2years

Webhosting from weboptimizers: 17$/month – 17*12 = 204 $/year

A simple 5 page website from weboptimizers : $500

Total cost : 735 +/-

————————–your services———————————————-

One of your services for designing premium business cards (1000) – 200 $

NO of leads needed for break even – 3.75

Time available : 365 days before your break even leads goes down to 1.(From next year on you only pay your webhosting and domain name – $217)

——————————–search and conversion analysis——————-

Total number of Google searches for keyword business cards : 2,240,000

Conversion required : 0.00000017 (Almost negligible)

——————————————————————————————

Now that analysis has far more implications than just breaking even.While getting talked on digital websites like whirlpool.net.au and other website can often make credibility it is also very important to note that having a website online is the beginning to make a lasting on all your customers both online and offline.

As a small business owner you can talk to us for cheap and reliable website design and web development in Melbourne.We at Weboptimizers will provide you with a solution that you cannot say no to. (Blah blah every web design company will say that) and we acknowledge that. Why are we different .Call us and find out

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