Case Studies

12 Million Dollar PPC Case Study

Read how a 12 million dollar PPC campaign implemented by Weboptimizers made an Australian renewable energy company the number one retailer in the country.

Case Study

The Three Seas

REVENUE & SIZE

The business wanted to continue growing steadily utilising the existing infrastructure and marketing budget and leverage their presence on google search engine. Both revenue and size of the organisation plateaued and The Three Seas needed a new strategy to become market leader in Victoria.

OUTCOME

  • Stagnating growth digitally
  • Google penalty for low value link building
  • Reduced search volumes: Losing presence on search engines
  • Improve product launch: Low uptake
  • Consistency: Off peak season client reduction

Key Results

700%

INCREASE IN BRAND AWARENESS

1,100%

INCREASE IN SEARCH VOLUME

135%

GROWTH IN REVENUE

110%

TEAM & STAFF GROWTH

SPEAK TO A STRATEGIST

Case Study

Luna Park

CAMPAIGN OVERVIEW

For the client’s SEO campaign, Weboptimizers focused on increasing inbound web traffic through an on-page SEO strategy, targeted blog content and site architecture improvements. We followed this up with an advanced link building campaign to target the right keywords and ranked them. The campaign was enhanced using advanced Schema integration to show up in Google for searches like “What’s on in Melbourne”.

Objectives

  • Increase inbound web traffic
  • Increase site engagement
  • Increase web sales/revenue
  • Increase brand awareness
  • Increase conversion rate

Key Results

~250%

INCREASE IN SALES

153%

INCREASE IN TRANSACTION VALUE

95%

INCREASE IN ORGANIC TRAFFIC

112%

INCREASE IN CONVERSION RATE

SPEAK TO A STRATEGIST